Qualcomm Labs and FanVision Announce an Alliance Advancing in-venue Mobile Broadcast Services over LTE
SAN DIEGO – January 08, 2013 – Qualcomm Incorporated (NASDAQ: QCOM) today announced that its subsidiary, Qualcomm Labs, Inc., and FanVision Entertainment LLC, a leading media, entertainment and technology company, have signed a marketing and technical cooperation agreement. Under this multi-year agreement, Qualcomm Labs will promote FanVision’s market-leading in-venue broadcast service in conjunction with Qualcomm Labs’ LTE Broadcast middleware software. The two organizations will focus on expanding the availability of FanVision’s live in-venue content delivery platform by leveraging the benefits of emerging LTE Broadcast networks using Qualcomm Labs’ LTE Broadcast middleware software. Furthermore, with respect to LTE Broadcast, FanVision will offer exclusively its “in-venue” broadcast service on, as well as exclusively license its patents in connection with, terminals utilizing Qualcomm Labs’ LTE Broadcast Middleware.
“We are pleased to be working with Qualcomm Labs. Its industry leading LTE Broadcast middleware will help bring to life the rich new experiences observed in our portfolio of patents; while the technology represents a powerful change in enabling our business model,” stated Tasso Koken, president and chief executive officer, FanVision. “Offering FanVision service over LTE Broadcast networks will expand our services and related consumer experience leveraging the benefits of these advanced network capabilities. This agreement with Qualcomm Labs builds on our successful activities in the US and Europe with major sports entities for delivering rich content to mobile devices in venues.”
LTE Broadcast is a resource-efficient, scalable solution for delivery of high-bandwidth, high-demand live, premium and software content. The platform has the potential to significantly reduce mobile operators’ costs by allowing them to optimize content and software distribution over LTE networks by using broadcast principles. Once the platform is implemented, mobile operators can dynamically increase network capacity during peak demand occasions, such as high-density live events like stadium sports, music concerts and other live events.
FanVision is the leader in on-site fan experience enhancement and has the unique capability of broadcasting live audio, video and data content at sporting and other live events over multiple broadcast platforms.
“Qualcomm is dedicated to continuing the success and adoption of LTE networks worldwide,” said Peggy Johnson, chairperson of the board of directors of Qualcomm Labs, executive vice president of Qualcomm Technologies, Inc., and president of global market development. “FanVision is the industry leader in providing live in-venue broadcast services and Qualcomm Labs is excited to be working with FanVision, mobile network operators and handset manufacturers to bring live in-venue sports and music content to smartphones and tablets over LTE Broadcast-enabled networks. With the increasing number of LTE network rollouts, we believe live in-venue services will deliver richer fan experiences and they are certain to bring increased and unique relevance to our exciting new technology.”